Elevate Your Productivity, Do the Things You Love

Sam welcomes author, speaker, and consultant, Nick Sonnenberg. Nick was the youngest person ever to graduate from Berkley with a master's degree in financial engineering. Now, he is a serial entrepreneur with expertise in creating companies that disrupt the way people live.

INTRODUCING NICK SONNENBERG:

Sam welcomes author, speaker, and consultant, Nick Sonnenberg. Nick was the youngest person ever to graduate from Berkley with a master’s degree in financial engineering. Now, he is a serial entrepreneur with expertise in creating companies that disrupt the way people live.

Nick is the co-founder of Leverage, founder and CEO of Efficient Frontier Solutions, and co-author of the book, Idea to Execution. His personal mission is to help busy entrepreneurs optimize their lives in a meaningful way and help them go from idea to execution in as few steps as possible. In this episode, Sam and Nick discuss the value of productivity and optimization, the best tech stack out there to help your company scale, and the importance of spending your time working on things you love.

THIS EPISODE FEATURES INSIGHTS ON OPTIMIZATION, PASSION & SCALING YOUR BUSINESS:

Nick Sonnenberg discusses his background as a stock trader and the decision to make the pursue a career in productivity and optimization
How Nick maximizes his time to be the most efficient version of himself
Tips for automating a company’s processes
How Nick identifies the best tools and tech stack that he integrates into his work
Common mistakes entrepreneurs make when they try to optimize and scale their companies

WHAT DID NICK SAY?

“Ultimately, I wanted freedom. I wanted to be able to work on things I wanted to. I wanted to be able to work from a laptop in the Caribbean.”

“I have a framework that we teach called CPR. It stands for Communicate, Plan and Resource. Efficient communication is usually the lowest hanging fruit in a business in terms of how you save time.”

“With your potential to scale and your ability to remove yourself from the business – or remove yourself from the lower-level work so you can work on higher level work – you can only do that if you have systems in place.”

“Some people jump straight to automation or delegation, but they have a process that’s not optimized.”

“My mission is for people to be able to work on things that give them joy or sit in their unique ability.”

“A company can only scale as fast as knowledge can be retrieved, not transferred.”